Archive

Month: March 2019

e-commerce

How to Increase Your Ecommerce Conversions

A lot of effort goes into building an ecommerce business. However, in many cases, digital marketers place their focus on increasing traffic to the website, rather than on encouraging conversions. This is a shame because it actually requires less investment and leads to quicker results. There are lots of things...

Top 3 On-Page SEO Factors to Consider

Building a backlink profile and regularly publishing optimised content are two very important aspects of SEO. However, search engines are becoming increasingly more complicated and it’s worth thinking about other aspects of SEO so as not to neglect anything. Having good on-page SEO, for example, is another great way to...
on-page seo
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How SEO Plugins Can Boost Your WordPress Site
SEO plugins for WordPress provide a range of benefits that enhance the search engine optimisation (SEO) of your website, making it more visible and user-friendly. Here are some key ways they can help: 1. On-Page SEO Optimisation SEO plugins assist in optimising individual pages and posts for search engines. They...
We’re Exhibiting at the ISA Conference – Come See Us!
We’re thrilled to announce that we’ll be exhibiting at this year’s Independent Schools Association (ISA) Conference! This exciting event will take place on 14-15 November at the Chesford Grange Hotel, Kenilworth, and we’d love for you to join us. It’s the perfect opportunity to connect, learn, and discover how we...
SEO vs. SEM: Which Strategy Should You Prioritise
In the world of digital marketing, two key strategies stand out when it comes to improving online visibility and driving traffic to your website: SEO and SEM. While both aim to enhance a website’s performance in search engine results pages, they operate differently and offer distinct benefits. In this blog...