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Month: May 2019

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Instagram Tests Hiding Like Counts

According to leaked information, many Instagram users in Canada will not be able to see how many likes other users are getting on their posts in the coming days. This test is designed to put the focus back on the photos, rather than on the popularity of other users. In...

Is Facebook Organic Marketing Dead?

Facebook has changed and if you work in a social media role, or look after your own business’s Facebook content, then you will have noticed that your organic marketing efforts are falling on deaf ears. The reach has declined and the engagement just isn’t there. So what can you do...
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Optimising Your Website for Conversions: Best Practices
In the fast-paced digital world, your website is often the first impression your audience gets of your business. Beyond aesthetics, it needs to drive action—whether that’s making a purchase, filling out a form, or subscribing to a newsletter. Optimising your website for conversions ensures visitors take the steps you want...
How To Maintain A Good Google Business Profile
In today’s digital-first world, maintaining an effective online presence is crucial for businesses of all sizes. One of the most powerful tools for local businesses is Google Business Profile (GBP), formerly known as Google My Business. A well-maintained GBP can help attract new customers, build credibility, and improve search engine...
Preparing Your Social Media for the New Year
The New Year brings a fresh start—a perfect time to evaluate, refresh, and reinvigorate your social media presence. Whether you’re a business owner, influencer, or casual user, a strategic approach to your platforms can help you achieve your goals and make your online interactions more meaningful. Here’s how to prepare...