Archive

Month: September 2020

Fact vs. Myth

3 SEO Myths You Should Not Believe

There are a lot of falsehoods being told about SEO which can cause those in the digital world to waste their time, resources and money on activities that will either do nothing to improve SEO or have a detrimental effect. Obviously, this is not good, so I am here to...

3 FREE Digital Marketing Tactics for Small Businesses

An effective digital marketing strategy is crucial when it comes to the success of any small business. Here are three digital marketing tactics that are not only really easy to do yourself, but they are all completely free!
Free digital marketing tactics
Google Ads

New Fees for Google Advertisers in UK, Austria and Turkey

A new Digital Services Tax (DST) is being imposed in Europe as part of the Government’s attempt to get big tech giants to pay more to the exchequer. However, Google have decided to pass this tax onto advertisers in the UK, Austria and Turkey, from the 1st of November 20202....
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SEO in 2025: Ethics, User-Centred Design, and AI Evolution
Search Engine Optimisation in 2025 is more interconnected than ever. Success now depends on a careful balance of ethical practice, user-focused design, and adapting to AI-driven changes in search technology. The emphasis has shifted from simply ranking for keywords to creating meaningful, trustworthy, and accessible experiences for users. Ethical SEO:...
How to Create a Website That Generates Leads
A beautiful website is only half the battle. If it isn’t generating high-quality leads for your business, you’re missing a huge opportunity. Whether you’re a start-up, an established brand, or a service-based company, your website should be a lead-generating machine, guiding visitors smoothly from initial interest to conversion. In this...
How AI Is Transforming Web Design in 2025
Artificial Intelligence (AI) has been steadily reshaping the digital world, and in 2025 it has become one of the most influential forces in web design. From creating personalised user experiences to streamlining development processes, AI is helping businesses and designers alike to build smarter, faster, and more engaging websites. Let’s...