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Month: November 2024

School SEO

School Websites Update October 2024

With digital engagement now essential, school websites in the UK must meet a stringent set of requirements that were recently updated in October 2024. For schools, academies, colleges, and multi-academy trusts (MATs), compliance isn’t just about legal adherence—it’s a way to maintain transparency, foster community trust, and showcase educational values....
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How to Recover from a Ranking Drop After a Google Update
Experiencing a ranking drop after a Google update can be a stressful and disheartening situation for any website owner or SEO professional. Google’s algorithms are constantly evolving, and updates can significantly impact your site’s visibility. However, with a strategic approach, you can recover and even come out stronger. Here’s a...
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Common SEO Mistakes and How to Avoid Them in 2024
Search Engine Optimisation continues to evolve, with new trends and best practices emerging each year. While the fundamentals remain essential, staying updated and avoiding common pitfalls is crucial for ensuring your website’s visibility. Below, we’ll explore some of the most common SEO mistakes made in 2024 and how you can...
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How To Master Your Content Marketing Strategy
Content marketing has become a cornerstone of successful brand strategies. However, mastering it requires more than just churning out blog posts or social media updates. It involves a thoughtful approach, meticulous planning, and continuous optimisation. Here’s a comprehensive guide on how to master your content marketing strategy. Define Clear Goals...
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