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School Websites Update October 2024

School SEO
6th November 2024

With digital engagement now essential, school websites in the UK must meet a stringent set of requirements that were recently updated in October 2024. For schools, academies, colleges, and multi-academy trusts (MATs), compliance isn’t just about legal adherence—it’s a way to maintain transparency, foster community trust, and showcase educational values. Here’s a breakdown of the key areas that institutions need to focus on to keep their websites up-to-date and effective.

Mandatory Content and Transparency

Schools are required to provide up-to-date and comprehensive details on their website, which includes:

  • Contact Information: Accurate and visible contact details are critical, including phone numbers, email addresses, and postal addresses.
  • Safeguarding Policies: Updated safeguarding and child protection policies are crucial for student safety and legal compliance.
  • Pupil Premium and Performance Data: Transparent information about funding allocations, how they’re utilised, and the impact on pupil outcomes must be regularly posted.

By maintaining this information, schools not only meet legal requirements but also improve accessibility for families, stakeholders, and Ofsted evaluators.

Curriculum and Learning Resources

Parents, students, and the community should have clear access to curriculum content across year groups, along with the intent, implementation, and impact of various programs. Schools must ensure that their websites include:

  • Curriculum Overviews: Detailed course structures, topics covered, and instructional methods.
  • Learning Resources: Accessible tools for at-home learning support that align with classroom instruction.
  • SEND Provisions: Inclusive resources and support details for Special Educational Needs and Disabilities (SEND) are vital for accessibility and equality.

Governance and Financial Information

For academies and MATs, governance transparency is essential, and they are expected to publicly display:

  • Trust Information and Financial Statements: Audited financial reports, executive pay details, and trustee profiles to maintain accountability.
  • Policies and Complaints Procedures: Schools should provide easily navigable links to policies on behavior, admissions, and complaints, ensuring that families know where to turn for support.

Website Accessibility and User Experience

An inclusive website design ensures that all users, regardless of disability, can navigate effectively. Updated 2024 standards emphasise:

  • Accessibility Compliance: Following WCAG 2.1 AA guidelines for accessible website navigation, particularly for users with visual or mobility impairments.
  • Mobile Optimisation: Since many users access school websites on mobile devices, schools should ensure a responsive design to facilitate easy navigation.
  • Regular Updates and Checks: Keeping information current is vital, especially with details related to term dates, staff lists, and curriculum changes.

Privacy and Data Protection

Data security remains a priority, especially in light of increasing online engagement. Schools must take proactive steps to protect student and family information by:

  • GDPR Compliance: Clear privacy policies and data protection statements must be readily available, outlining data collection, processing, and retention practices.
  • Cybersecurity Measures: Implementing secure access and encrypting sensitive information to prevent data breaches and unauthorised access.

By adhering to these updated requirements, schools, academies, colleges, and trusts enhance their transparency, ensure student safety, and strengthen community trust. A compliant, user-friendly website not only meets regulatory standards but serves as a hub for educational resources and community engagement. Regular audits and updates will keep these institutions at the forefront of both legal compliance and digital inclusivity.

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